🎯 Vision: The "Inbound-First" Strategy
From subsidy-dependence to sovereignty. The era of propping up rural economies with tax money is over. We channel foreign capital straight into culture.
Most regional-revitalisation projects fail — because all they do is shuffle shrinking domestic budgets around.
Matsuri Protocol takes the exact opposite approach.
1. Strategy: The Culture Export Machine
We redefine Japan's tourism assets — not as "consumables," but as exportable financial instruments.
| Problem | Reality | Impact |
|---|---|---|
| 💸 Revenue Drain | Commissions to foreign OTAs (Booking.com, Expedia, etc.) | 15 %–20 % of revenue leaks overseas — a national-scale loss |
| 🚧 The Invisible Wall | Language and payment barriers | High-net-worth travellers can't access "Deep Japan" experiences |
MTC is the sole Master Key that stops the drain and tears down the wall.
2. The Economic Flywheel
The defining feature of Matsuri Protocol: tourist enthusiasm mathematically drives MTC price appreciation. Not hope — supply-and-demand mechanics.
Why Does MTC Go Up?
A 4-step automatic cycle underpins the price:
graph TD
A["① Real Demand"] -->|Tourists need MTC| B["② Buy Pressure"]
B -->|Purchased at market price on DEX| C["③ Lock & Burn"]
C -->|Circulating supply physically shrinks| D["④ Value Appreciation"]
D -->|Scarcity fuels demand| A
style A fill:#e8f5e9,stroke:#2e7d32
style B fill:#fff3e0,stroke:#ef6c00
style C fill:#fce4ec,stroke:#c62828
style D fill:#e3f2fd,stroke:#1565c0
| Step | Name | Mechanism |
|---|---|---|
| ① | Real Demand | Tourists need MTC for guide bookings and Ticket-NFT purchases |
| ② | Buy Pressure | MTC is bought at market price on a DEX — consumption-driven, not speculative |
| ③ | Lock & Burn | A portion of MTC used in payments is instantly locked or burned by smart contracts — supply physically shrinks |
| ④ | Value Rise | Buy demand grows, sell supply shrinks — scarcity value appreciates mathematically |
"The more tourists enjoy Japan, the more MTC holders' assets grow." This simple equation is the heartbeat of the project.
3. The Endgame: Culture OS
Our ultimate goal isn't a payment app. It's to turn culture itself into an operating system.
timeline
title Matsuri Protocol Roadmap
Phase 1 (Now) : Dominate inbound payments
Phase 2 : Bring real estate and traditional properties into MTC economy (Real World Assets)
Phase 3 : Inscribe cultural trust onto the blockchain — build a permanent preservation layer
We protect culture that has endured 1,000 years with cutting-edge blockchain technology. That is the future Matsuri Protocol is building.