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Part III — EarnChapter 15 / 21·····

🪜 Levels & Tiers

The word "tier" means eight different things here — this page makes each one obvious.

The Matsuri ecosystem uses levels, ranks, tiers, grades, and multipliers — and they are eight genuinely different systems. Some describe you, one describes a place, one describes a single lucky draw. Mixing them up is the most common source of confusion, so this chapter is the ecosystem's disambiguation page: one section per system, one visual per section, one summary table at the end.

8Distinct systemslevels, ranks, tiers, grades, multipliers
1Canonical membership ladderBronze → Silver → Gold → Platinum
×10Top sacred-site tiera property of places, not people
10.0×Max Toku 徳 staking multiplierlocked MTC boosts En-Mining

The fastest way to orient yourself: ask what the level is attached to.


1 · User Level (EXP) — how much you have done

Every account has a User Level driven by experience points (EXP). It is a lifetime activity meter: EXP flows in from attending events, completing quests, making purchases, referring friends, and writing reviews — and it only goes up.

EXP required to reach level LEXP(L) = 1000 × L^1.5
LevelTotal EXP required
22,828
35,196
511,180
1031,622

Each level-up pays an immediate reward of level × 100 in-app points — reaching Level 5 pays 500 points, Level 10 pays 1,000. Your level also determines which quests can be targeted at you.

Level, EXP, and rewards — live in the Matsuri iOS app

2 · Achievement Ranks — how much you have accomplished

Separate from your EXP level, Achievement Ranks are computed from your lifetime achievement totals. They are slower-moving and more prestigious — and they carry real economics: higher ranks earn higher referral-commission rates.

  1. Legend
    The rarest rank — the highest referral-commission rate
  2. Master
    Sustained, exceptional achievement totals
  3. Expert
    A proven, consistent contributor
  4. Veteran
    Meaningful history across the ecosystem
  5. Rookie
    Where every account begins

3 · The membership ladder — THE canonical four-tier gate

When something in the ecosystem is "tier-gated," this is the ladder it means. Bronze → Silver → Gold → Platinum is one shared ladder used across the apps and the backend — a single source of truth for access control.

  1. Platinum
    The highest gate — everything below, plus platinum-only access
  2. Gold
    Unlocks gold-gated archives, drops, and chats
  3. Silver
    Unlocks silver-gated content
  4. Bronze
    The baseline membership standing

What it gates in practice:

Live-stream archives

Tier-gated is one of the five archive access modes on Matsuri Live — a stream's replay can require a minimum tier.

Premium drops

Product, reward, and ticket drops during live streams can be reserved for higher tiers.

Members-only chat

Chat rooms and community spaces can require a minimum tier to enter.

One ladder, everywhere

Apps and backend read the same four values — paid GCF plans map onto this ladder rather than replacing it.


4 · GCF membership tiers — the paid community ladder

GCF (Global Community Friends) has its own plan ladder. It is a paid membership program, distinct from the canonical gate above — though its plans map onto that ladder for access purposes.

  1. Platinum≤ 50 numbered seats
    On-chain SBT certificate in the Platinum Collection, platinum-only events, 2.0× crowdfunding cashback, DAO voting (2027)
  2. Gold≤ 300 numbered seats
    Gold-only events, 1.5× crowdfunding cashback
  3. GCF Start
    Self-serve yearly plan with host add-ons: experience, shop, restaurant, crowdfunding
  4. GCF Member
    50% off GCF events (minimum ¥500), priority booking, early crowdfunding access, 1.2× cashback
  5. Free
    Full app access — you can earn MTC without paying anything

Gold and Platinum are numbered memberships — each seat carries a number, and Platinum's certificate is a soulbound token (SBT), a non-transferable NFT recorded on Solana. Pricing varies by channel, so we do not print figures here — see current app pricing and the GCF chapter.


5 · Sacred-site tiers — a property of places, not people

Worship Mining (参拝マイニング — sanpai mining) classifies sacred sites into regional tiers. This ladder never describes a user; it describes how remote a place is, and it pays more MTC the further you go.

  1. Frontier×10.0
    Remote sacred places — the deepest journeys pay the most
  2. Regional×5.0
    Rural historic shrines
  3. Mid×2.0
    Prefectural hubs
  4. Major×1.0
    Famous sites — 浅草寺 (Sensō-ji), 清水寺 (Kiyomizu-dera)
Two multipliers, not one

The static tier above is multiplied by a dynamic multiplier (0.01×–50×) tuned in real time by operations — "inverse surge pricing" that lowers rewards at crowded sites and raises them in depopulated regions. The tier says where a site sits on the map; the dynamic multiplier says what is happening there today. Details in Mining & Earning.


6 · Omikuji grades — a draw, not a status

An AR omikuji (fortune slip) grade belongs to one draw and one draw only. It resets every time — it is luck, not standing. The odds are fixed in basis points and always sum to 100%:

GradeMeaningOddsReward multiplier
大吉Daikichi — great blessing5%×3.0
Kichi — blessing15%×1.5
小吉Shōkichi — small blessing30%×1.2
末吉Suekichi — future blessing35%×1.0
Kyō — misfortune15%×1.0
AR omikuji rewardMTC = 10 (base) × site dynamic multiplier × omikuji multiplier × regional-tier multiplier
大吉 mints an NFT

Drawing 大吉 auto-mints a 御朱印 (goshuin — traditional shrine seal) NFT to your collection. Even 凶 still pays the base reward — no draw leaves you empty-handed.


7 · Toku 徳 staking — a multiplier you choose

徳 (Toku — virtue) is the one ladder you climb by commitment rather than activity: lock MTC to raise your En-Mining multiplier from 1.0× up to 10.0×.

En-Mining scorescore = raw score × Toku multiplier (1.0–10.0×) × (1 + permanent title boost, up to 50%)

It applies to social mining — the 縁 (En — connection) referral economy — where your referral tree generates raw score that Toku amplifies. Staking parameters finalize with the on-chain phase; today the score is tracked off-chain. See Mining & Earning.


8 · Quests — the engine that feeds everything else

Quests are not a ladder themselves — they are the fuel for the ladders above, awarding EXP, points, and MTC boosts. They can be targeted by User Level, so what you see matures with your account.

Daily quests

Small, repeatable actions — the steady drip of EXP and points.

Weekly quests

Bigger goals across the week with bigger payouts.

Monthly quests

Long-arc challenges for committed users.

Special quests

Event-linked and seasonal — limited-time boosts.


The one-glance summary

SystemWhat it measuresApplies toWhere it matters
User Level (EXP)Lifetime activityEvery accountLevel-up points (level × 100), quest targeting
Achievement RankLifetime achievementsEvery accountReferral-commission rates
Membership ladderAccess standingPeopleLive archives, drops, members-only chat
GCF tierPaid community planPeopleDiscounts, cashback, SBT, DAO voting (2027)
Sacred-site tierRemoteness of a placePlacesWorship-mining reward multiplier ×1–×10
Omikuji gradeLuck of one drawA single drawReward multiplier, 御朱印 NFT on 大吉
Toku 徳 stakingMTC you have lockedPeopleEn-Mining multiplier 1.0×–10.0×
QuestsTask completionEvery accountEXP, points, MTC boosts

Four words worth knowing

縁 (En)
Connection, bond — the referral economy. Every registration through your link grows your En tree and your social-mining score.
徳 (Toku)
Virtue — MTC you lock to multiply your En-Mining score, from 1.0× up to 10.0×.
御朱印 (Goshuin)
The traditional shrine seal collected by pilgrims — reborn as an NFT, auto-minted when you draw 大吉.
参拝 (Sanpai)
A worship visit to a shrine or temple — the GPS check-in at the heart of Worship Mining (参拝マイニング).
Where to go next

How the earning side actually works — check-ins, geofences, Pioneer Bonuses, media mining — lives in Mining & Earning. The paid community behind the Gold and Platinum seats lives in GCF.